Q2 · 2026
Weekly Scorecard
Rolling 7-day window
Weekly Performance — Rolling Window
Fleet CPL $29 — performance on track.
26 active clients · 18 with spend data · 288 total leads
Avg CPLFleet
$29
Prior period: $91
CPQBCFleet
$29
Cost per qualified booked call
QualifiedGHL tags
292
Transfer rate: 49%%
Ad SpendFleet
$8,349
vs prior: +8%%
Worst Performer · Action Required
Ohio Custom Waterproofing and Drainage CPL -71%% over target
Niche: CS · CPL: $72 vs target $250 · 6 leads · $434 spend
$72
Actual CPL
$250
Target CPL
-71%%
Variance
6
Leads 7d
1 · Niche Breakdown
CPL · CPQBC · qualified · transfer rate
2 · Client Scoreboard
Worst CPL first — click column header to sort
3 · Window Summary
Fleet aggregates by niche
Live data · updated 09:24 UTC · 2026-05-12